As Tofaş, we aim to create social benefits according to principles we adopt within the framework of the importance we attach to equal opportunities in sports and education to the whole society, especially in Bursa. To this end, we support children and young people in their process of gaining culture and perspective.

We provide opportunities for our employees to take part in social responsibility projects by instilling in them the awareness of being a responsible and corporate citizen. While realizing social investments without economic targets, we focus on supporting the development of the local community. We aim to be a good corporate citizen and create value for various aspects of society through our support to local communities, especially in Bursa.

We encourage all our employees to participate in skilled and unskilled volunteering activities complementary to our community activities. We also encourage our employees to participate in volunteer work on specific projects that take place during working hours.

TOFAŞ SPORTS CLUB

Tofaş Sports Club, which supports young athletes in their basketball journey in Bursa and Turkey, was founded in 1974. Infrastructure-oriented activities have been ongoing for many years with the aim of providing equal opportunities for young people and supporting the upbringing of healthy generations. With the players and coaches trained within the scope of Tofaş Sports Club activities, Bursa aims to become a basketball city. The vision of being an exemplary sports organization that achieves national and international success and realizes the dreams of its fans has been established.

The Tofaş Sports Club’s goals are to train athletes from the infrastructure to acquire new talents, to become an A team, and to support social responsibility activities. By 2030, the club aims to reach a total of 27,000 people through social responsibility programs within the scope of its activities.

 In the infrastructure of Tofaş Sports Club, more than 5,000 athletes and more than 400 trainers worked from its establishment to 2021. In addition to basketball, infrastructure development activities in water polo, swimming, and volleyball are also ongoing.

The Tofaş Sports Club men’s basketball team has won two Basketball Super Leagues, three Turkish Cups, and one President’s Cup since its establishment. Approximately 700 players participated in Tofaş Men’s Basketball A Team until 2021. Our team continues to compete in the Basketball Super League and Basketball Champions League in the 2021-2022 season. Turkish basketball players in the A team squad for the 2021-2022 season consist of trained athletes. Tofaş Basketball Team plays its home games at the Nilüfer Tofaş Sports Hall, which contributes to the social life of the residents.

Tofaş Sports Club supports equal opportunities in sports and supports access to sports for all young people across the country, especially in the province of Bursa, where it is located, with its “Bursa, the City of Basketball” discourse. To this end, Tofaş Sports Club collaborates with non-governmental organizations, local governments, national and international organizations to produce effective and feasible solutions.

Launched in 2016, the New Generation Tofaş Project supports children’s access to sports opportunities and helps them acquire the culture and perspective necessary to succeed in all areas of life, including sports education. This project ensures that every child can play basketball in their own environment and with equal opportunities, and contributes to the development of future generations in the field of sports with a teaching model that focuses on the triangle of instructor, family and child.

The majority of Tofaş Sports Club’s junior teams are made up of New Generation Tofaş athletes. Young athletes are selected for the junior team and train in small groups at the Mustafa V. Koç Sports Hall. As part of the New Generation Tofaş Project, 15 basketball schools were established in various districts of Bursa, reaching a total of 5,000 children and 3,000 parents by 2021. We aim to increase this number to 20,000 by 2030.

Equal opportunities in sports initiative include organizing scientific and creative drama workshops and street competitions to promote basketball culture. There is also an e-learning system designed to support the training of coaches and families. By 2021, 220,000 training films had been watched through this system.

Tofaş Sports Club started the construction of basketball courts in different districts of Bursa in 2019 within the scope of the Neighborhood Courts Project. As of 2021, 38 basketball courts have been built in Bursa, and periodic maintenance of these courts is carried out. In 2016, Tofaş Sports Club opened the Mustafa V. Koç Sports Hall, which serves amateur sports teams, athletes, and Tofaş employees. This sports hall has 3 basketball courts, a fitness center, and a fully equipped athlete rehabilitation clinic to meet all kinds of physical therapy needs in a 5,800 m2 building.

A total of 3,655 children were trained in basketball at 31 Tofaş Basketball Schools in 7 provinces with the aim of benefiting the entire society. By 2030, it is aimed to increase the employment rate of Fiat Laboratories graduates at Tofaş, its dealers or services to 50%. The 2030 target for the number of teachers benefiting from the In-Service Training Program is 40.

TOFAŞ SCIENCE HIGH SCHOOL

Located in the Nilüfer district of Bursa, Tofaş Science High School was established in the Demirtaş Organized Industrial Zone, a partnership between DOSAB and Tofaş, and started education in the 2015 academic year. As Tofaş, we support the professional development of Tofaş Science High School teachers and students. We also support the education of students who graduate with honors by providing university scholarships.

We have set up the “Innovation Workshop” within Tofaş Science High School for the skilled young people who will shape the future of the automotive and engineering sectors. With the “Innovation Workshop” we have established at Tofaş Science High School, we contribute to bringing versatile young people who will shape the future into the automotive and engineering sectors. Defined as an exciting initiative by the Ministry of National Education, the Innovation Workshop will now include all science high schools. Tofaş Innovation Workshop aims to be among the top 3 STEM workshops in Europe by 2030.

We encourage Tofaş Science High School employees and students to produce joint projects in their areas of expertise. By 2026, we aim to achieve six projects with at least two patented works.

Through studies on gender equality and future professions at the Science High School, it is aimed to encourage female students to pursue engineering careers and thus increase the potential employment resource within the framework of the principle of equal opportunity.

FIAT LABORATORIES

Fiat Laboratories were established in 2006 as a part of the “Vocational High Schools Are a National Issue” project developed by Koç Holding. By 2021, the number of teachers and students who have received laboratory training will be 2,250.

The project aims to train motor vehicle technology and create laboratories in schools. In addition, seminars and training will be organized for trainers in related fields.

Fiat Laboratories within Tofaş has extended the duration of the protocol signed with the General Directorate of Vocational and Technical Education in 2019. According to this protocol, the support for the initiative, which is currently implemented in 5 schools, will continue until 2023.

All Fiat Laboratories students can do internships at Fiat dealers and authorized services within the procedure parameters. As part of Koç Holding’s “ Vocational High Schools Are a National Issue project, the Vehbi Koç Foundation provides scholarships every year to students who enroll in Fiat Laboratories and meet the relevant criteria.

Tofaş Academy conducts an in-service training program for teachers working in Fiat Laboratories and Motor Vocational Departments in various cities across Turkey. This program covers topics such as learning new technologies and personal development.

In order to preserve Anatolia’s rich automotive history, we established the Tofaş Museum Of Cars And Anatolian Carriages, Turkey’s first and only museum of Anatolian cars. The historic silk factory in the Umurbey neighborhood was renovated and converted into a museum for the establishment of this museum, where tourists embark on a historical journey that begins with a 2,600-year-old wheel and ends with Tofaş cars. Opened in 2002, this museum has welcomed 950,000 visitors to date.

TOFAŞ MUSEUM OF CARS AND ANATOLIAN CARRIAGES AND TOFAŞ ART GALLERY

The “Phaeton Café” within the museum is open to both Bursa residents and all other guests. Various concerts, exhibitions, and cultural events are organized annually in the museum garden, where 50 different plant varieties are cultivated.

The Umurbey Hammam, part of the Tofaş Museum of Cars and Anatolian Carriages, is an art gallery that currently hosts six temporary exhibitions. “The Knob of the Kants; Scales, Weights, and Measuring Instruments,” the most recent exhibition that narrates the social and commercial life by shedding light on the past to the present, has hosted more than 200,000 visitors as of 2021.  

SPONSORSHIP FOR PAMUKKALE HIERAPOLIS EXCAVATIONS

Since 2005, we have been supporting excavations at Hierapolis in Pamukkale, one of the five largest ancient cities in Turkey, which was added to the UNESCO World Heritage List in 1988. The excavations are carried out under the auspices of the Denizli Governorship and the Ministry of Culture and Tourism and involve an international team of more than 70 archaeologists, architects, restorers and experts, mostly from Turkey and Italy.

Among the most important structures discovered so far in the Ancient City of Hierapolis are the Ancient Theater, Necropolis, Hot Springs, Great Church, San Filippo Matrium, Frontinus Gate, Gymnasium, Temple of Apollo and Pluto’s Gate (Plutonium). Despite the pandemic conditions, the ancient city of Pamukkale Hierapolis welcomes an average of 1.8 million tourists a year.